Want to learn what 73% of inbound marketers say their #1 metric is?
Or do you want to find out if you fall into the same categories as a typical inbound marketer?
Articles by Helen Nesterenko
Copywriting formulas are an easy and effective way to write great copy without having to start from scratch every time. That’s why copywriters have been using them for years. Why wouldn’t you use proven formulas – used by master copywriters – that you can find in all areas of copywriting, and that save time by telling you exactly what to do and where to do it?
Looking for the best ways to improve your SEO?
Yes, it can feel overwhelming when you have to sort through the mountains of SEO techniques out there…
So, before you use a technique, you want to know that all the time and effort you spend on it will be worth it in the end.
Today I will explain step by step how to write a blog post that will drive 300+ backlinks.
Let me introduce you to one of my favourite strategies – The Stats Post formula. I love it because of its simplicity.
First, I’ll show you how I used this strategy step by step. And then we will study other examples in the SEO and Marketing industry, and other industries that have similar results.
Are you struggling to find the right words to sell your product or idea?
Do you want to find better words that sell to maximise your conversions?
All writers know how important word choice is, and the power that a single word can have on readers. Choosing the right word can be the difference between them taking action and remaining passive readers. It can be the difference between writing content that’s memorable and content that’s easily forgotten.
Writing a great blog involves doing many different things well. You need to do your research, know your audience, be interesting, write compelling headings, keep it simple, write actionable content, make your writing scannable, and include call to actions—and that’s not even everything you need to keep in mind.
Still not sure whether your business should be out there blogging? Check out this list of blogging stats we curated for you.
Content marketers who keep track of the current trends will have an advantage when it comes to planning for the future.
Isn’t it great when you know which way content marketing is heading in the next few years and which areas to focus your efforts on?
With so much content already out there, content writing that stands out and convinces readers to read your blog over someone else’s is difficult.
Not only do you need to engage them so that they stay on your blog, but you also need to stop them from simply saving it to read later—which they will probably never end up doing.
Covering everything from the top tips and common myths to the best resources and formulas, this ultimate guide to copywriting will make it easy for you to find the answers to your copywriting questions—all in just one place!