When it comes to online marketing, many of us continue to hear that content is still King and with over 60 trillion web pages on the internet, it appears as though the deck is stacked against us. But there are many ways to help increase the odds in our favor and get more out of our online content. The focus here will be on how to create the best content possible and then measure results using free or low-cost analytical tools.

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Freelance writers aren’t very hard to spot, but finding amazing freelancers can be something else entirely. It usually takes a lot of trial and error to find wordsmiths that suit your goals and business, and even then, they may disappoint in some areas. There are ways around this, though, that can save you time and money.

Looking to generate more leads and sales in 2015? Ready to take your business to the next level? Before you go spending on SEO and costly ad campaigns, streamline your content creation process. Learn how to spot fantastic writers online. Your company is only as effective as the people it employs, or indeed, outsources to.

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Sound SEO strategies lead to online success and business growth, but with the web and search engines constantly evolving, it can be hard to know what those are. To complicate matters, there’s a lot of misinformation out there. The solution is pretty simple, though: keep abreast of changes and follow industry best practices.

In case you haven’t been doing that, here’s a list of nine things you can start implementing today that will increase your traffic, leads, and conversions, as well as enhance your online reputation. Take your business to the next level in 2016!

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We all know it’s true: headlines are the most important part of our blog posts and articles. David Ogilvy said it himself that “on the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.”

If your headline doesn’t have the necessary moxie, you can bet your colored pencils that no one will read the body copy.  Here are 7 ways to kick it with headlines (plus examples from the pros).

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Every blogger wants to boost traffic on their blog, but not everyone has the right online writing strategies. They can make all the difference.

Contrary to what newcomers to the blogosphere believe, blogging can be tough. It takes time, money, and experience to build a findable business blog that people want to read and follow, not to mention passion and determination. Then, you still need to deal with the competition. Most niches and industries are saturated. New blogs pop up every day. Still, there are ways to attract more online visitors.

Want to increase traffic to your blog? Need more leads, customers, and sales? Here are seven things that you can do that will have an impact.

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