Have you ever read a well crafted sales letter and raced for your wallet to buy whatever it was selling? Ever wonder how copywriters can compel you to part with your cash so quickly? Here is a list of the 9 best kept secrets that professional copywriters use to make sales.
Continue readingThere once lived a valiant B2B marketer named Lance. Even though he was incredibly clever, he had been tasked with a particularly arduous mission. His assignment was to create compelling content about one of the most boring products to ever be sold at the market. Not only did he have to write interesting content, he had to create a lot of it.
Lance discovered a magical secret nearly as old as time, which was that every buyer persona loves a good story. By switching his approach from simple information to a narrative, and by creating heroes and conflict, his audience grew.
Continue reading
Ever wonder about the difference between quality content, and the sorts of blogs you can’t help but share on your personal Facebook page? The research and depth behind content matter, and so do the originality of your ideas. However, what about the other elements? Can you define the x-factor behind blogs which feel like a conversation with a best friend, and the ones that put you to sleep?
Continue reading“Oh, I’ve nearly finished my dissertation though I still have much time left” said no college student ever. When you work on your dissertation, time is against you. You may feel like researching, editing, revising, rewriting and researching again will last forever. In that regard, a professional dissertation writing service may be your light in the end of the tunnel.
Expert writers can find unique and interesting facts for your dissertation. Experienced researchers can find credible sources in the little known places. Or, they may eliminate all kinds of errors from your project. Giving you time and confidence, writing services can make your dissertation less stressful but more effective at the same time.
Continue reading
The most vital characteristic of copy that sells is persuasive writing. Once you have mastered the ability to weave words in a way that will persuade people to buy something, you’ve pretty much got it made as an Internet marketer.
Persuasive writing is one of the most valuable skills you’ll ever learn … and, consequently, one of the hardest to grasp. If you’re currently struggling in this area, take a look at these 9 persuasive writing tips, and start watching your copy improve.
Continue reading
If you want copy that converts, you need to understand these 5 basic essentials of good copywriting.
Good – nay, great copywriting has to have a certain set of standards. By following those standards, you can ensure that your copy has a fighting chance to make your business (or your client’s business) money, and lots of it.
Continue reading
Hiring freelance writers makes perfect sense when you run a small business or startup. There is only so much you can do yourself. Sure, at the outset, you may be the marketing, accounting, sales, and support departments all rolled into one, but as the company grows, you will need help – especially with the content creation.
Continue reading
Tired of sitting at your laptop for hours with only a few paragraphs to show for it? Missing deadlines because you can’t seem to keep up? Frustrated because you know you could be more productive, if only…?
Join the club. We’ve all been there. Sometimes a few times a day.
Continue readingAn easiest and cheapest way to boost your academic performance is to use proofreading and editing services. It’s a safe bet that you often lack time even for writing your homework, not to mention proofreading it. Teachers, however, ignore this fact and expect impeccable writing. Your professor behaves like a leader of grammar Nazi who wants every coma and every apostrophe to be in their right places. Oh, and don’t forget the citation style. Someone probably invented APA, MLA and the rest to torture students.
SEO copywriting might seem boring and uncreative at first, and it can at times be very repetitive. But balancing search engine optimization with content marketing does not limit creativity. In fact, this unique combination often requires and strengthens the writer’s creativity.
