Breaking Down a Perfect Blog Post
When your blog just isn’t taking off or seeing the readership you hoped for, It can be easy to blame low numbers on outside factors when the actual problem might be your blog writing methods.
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Quality isn’t always a measure of whether content is going to go viral. Actually, neither is budget. Studies have found that 60% of viral advertising isn’t created by Fortune 500s. It’s crafted by smaller brands. You have the power to earn thousands of Facebook shares, ReTweets, and +1s. And today, we’ll share some tips on how you can unleash it.
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If you want copy that converts, you need to understand these 5 basic essentials of good copywriting.
Good – nay, great copywriting has to have a certain set of standards. By following those standards, you can ensure that your copy has a fighting chance to make your business (or your client’s business) money, and lots of it.
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A content marketing strategy without visual elements is like chocolate chip cookies without any chocolate. It’s still good, but it lacks the mass appeal.
Researchers believe that around 65% of the population are visual learners, who are able to best process information that’s relayed in images, infographics and video. While the average adult reads around 300 words a minute, the human brain processes images 60,000 times faster than text.
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Hiring freelance writers makes perfect sense when you run a small business or startup. There is only so much you can do yourself. Sure, at the outset, you may be the marketing, accounting, sales, and support departments all rolled into one, but as the company grows, you will need help – especially with the content creation.
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Tired of sitting at your laptop for hours with only a few paragraphs to show for it? Missing deadlines because you can’t seem to keep up? Frustrated because you know you could be more productive, if only…?
Join the club. We’ve all been there. Sometimes a few times a day.
Continue readingOne of the best things about content marketing is how it builds credibility, amplifies authority, and makes you a thought leader.
But what exactly is thought leadership?
Wikipedia defines a thought leader as someone who “is recognized by peers for having innovative ideas. Thought leaders often publish articles and blog posts on trends and topics influencing an industry.”
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Thanks to latest Google algorithm updates, getting your blog to appear on the first page of search results is trickier than ever. Building links is frowned upon, but you still need links to rank well. So what kind of link building strategy can you use to get the high-quality links you need without incurring the wrath of the Google gods?
An easiest and cheapest way to boost your academic performance is to use proofreading and editing services. It’s a safe bet that you often lack time even for writing your homework, not to mention proofreading it. Teachers, however, ignore this fact and expect impeccable writing. Your professor behaves like a leader of grammar Nazi who wants every coma and every apostrophe to be in their right places. Oh, and don’t forget the citation style. Someone probably invented APA, MLA and the rest to torture students.
At Writtent.com, it was a pleasure for me to interview C.C. Chapman, storyteller, explorer, and humanitarian, author of Amazing Things Will Happen and co-author of Content Rules.
The two books I totally recommend to read, very inspirational and informative.
C.C. generously shares some of his content marketing and life wisdom with us.