The time has to come to go beyond vague suggestions and analyze specific tactics that will lead to a powerful combination of blogging and social media interaction. Let’s talk about what your blog post should look like, how to share it via multiple social platforms, and when to do it.

Social media

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Сontent marketing metrics

Content marketing sometimes gets a bad rep because its benefits are not exactly the most measurable of any marketing activity around. Most of its advantages are believed to be intangible, like the building of brand recognition and increased exposure.

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creating content

Did you know the average person spends over 5 hours every day online? And that internet usage continues to grow each year?

There’s no shortage of people with an internet connection who are just waiting to fall in love with your company’s content. It’s now your job to win their hearts, minds, and wallets, by creating truly epic content. To help you bridge the gap between mediocre and excellent, or boost your volume without losing quality, here are 7 must-have tips for brilliant blogging:

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Keyword Strategy

Why the heck should you care about including keyword research in your content strategy in the age after Google’s Penguin, Panda, and Hummingbird updates? You may be of the school of thought that the old days of SEO are long gone, and your content strategy can work without it.

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Your marketing strategy will never be complete if you don’t maintain a social media presence. Just like with anything else, taking proper care of your accounts can be extremely time-consuming and ineffective unless you have the right tools at your disposal. If you don’t have time to experiment with a large variety of tools in order to find one that is right for you, a good idea would be to consult several experts. Luckily for all of us, a few social media influencers were very helpful and told us about their most favorite social media tools.

Happy expert

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How Donald Trump Became a Real Estate Mogul

Donald Trump

Donald John Trump, Sr. was born on June 14, 1946.

His father was Fred Trump, a wealthy New York City real estate developer.

Donald Trump grew up learning about the real estate industry from his father.

He went on to attend the prestigious Wharton School of the University of Pennsylvania.

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Content Marketing Graph

It’s no coincidence that the entrepreneurship and content marketing trends went up around the same time. All businesses can use content marketing, but startups need it the most. Why?

  • To spread brand awareness
  • To improve SEO on a brand-new website
  • To build trust and authority
  • To engage with customers, leads, and fans

Plus, content marketing for startups is cost-effective, so it helps you maximize the return on a limited amount of funding.

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Are you reaching your content marketing goals?

I’d be lying if I said this question didn’t keep many of our peers and colleagues awake at night. Despite the explosion of metrics and analytics tools over the past several years, many marketers still think that a data-driven approach to marketing is best left to the nerds. We’ll clue you in on a little secret. Agile, metrics-focused marketing isn’t for the faint of heart, but it’s not too hard for anyone. We’ve compiled a list of the most important measures, tools, and tactics, so you can begin gaining a comprehensive view of how well your work is performing:

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